EMBODIMENT OF SYMBOLS OF THE UKRAINIAN SPIRIT AND PATRIOTISM IN THE DESIGNER COLLECTION OF FASHION INDUSTRY PRODUCTS

Abstract

Purpose. Introducing modern innovations to find a creative source, using elements of traditional Ukrainian painting, as well as technologies for manufacturing and decorating products from recycled materials. This will contribute to the creation of high-quality, modern and exclusive products that
combine cultural heritage with an ecological focus. Methodology. The work uses methods of theoretical and analytical research of Ukrainian cultural
heritage and artistic crafts, bibliometric analysis of scientific sources, comparison, generalization and systematization of the results obtained. Results. Studying the history of Ukraine, its symbolism and crafts, the topic of scientific research was born on the possibility of using elements of Ukrainian traditional painting, classical and stylized, in the decoration of finished products of the fashion industry made from used textile and leather materials and
molding techniques for the manufacture of accessories of the collection from the innovative foamiran material, as a stylistic and conceptual component of the collection. Based on the research, a designer collection of women's products called "Symbol of Faith" was developed. This collection is a conceptual trilogy that includes three separate capsule collections of products of a single direction, namely: "Roots of Faith" - shoes, as a symbol of stability, deep faith and love for the Ukrainian land; "Tree of Life" - clothes, as a symbol of indomitability, strength of spirit and body; "Flower of Hope" - accessories, as a symbol of the revival of the nation and hope for a flourishing life. This collection is a conceptual trilogy, which includes three separate capsule collections of products of a single direction, namely: "Roots of Faith" - shoes, as a symbol of stability, deep faith and love for the Ukrainian land; "Tree of Life" - clothes, as a symbol of indomitability, strength of spirit and body; "Flower of Hope" - accessories, as a symbol of the revival of the nation and hope for a flourishing life.
Scientific novelty. For the first time, a collection of fashion industry products from used materials was developed and manufactured in a single conceptual design of the trilogy "Symbol of Faith" of various designs decorated with hand-painted elements. The collection's products are complemented by handmade accessories made of foamiran. The demand for products in this segment and handmade accessories was theoretically predicted by surveying respondents.
Practical value. The results of this theoretical and practical study, in particular the use of used materials to create designer products of the fashion industry, their decoration by applying drawings to finished products, contribute to the expansion of knowledge on the use of classical and innovative technologies for the manufacture and decoration of modern products. The collection "Symbol of Faith" was presented at the international competition of young designers "Pechersk Chestnuts-2024", where it took prizes in the nominations: clothing, footwear, accessories. The results of this creative project can be used by teachers of educational institutions to form value orientations and develop national-patriotic consciousness of young people.