FORMATION OF INDICATORS FOR MANAGING THE INNOVATIVE DEVELOPMENT OF AGRICULTURAL ENTERPRISES IN RURAL AREAS

Abstrakt

INTRODUCTION AND PURPOSE OF THE STUDY. The purpose of the study is to determine the process of forming indicators for the management of innovative development of agricultural enterprises in rural areas in the current conditions and the European integration vector of the state, taking into account the goals of sustainable development.

RESEARCH METHODS. During the study, the following scientific economic methods were used: the grouping and classification method, index-indicator method, structural-logical analysis method, graphic method, etc.

PRESENTATION OF THE MAIN MATERIAL. The need to transition to innovative development of agricultural enterprises in rural areas was analyzed and substantiated in order to balance and stabilize the latter. Criteria for innovative development of rural areas were developed: institutional (study of the state of regulatory and legal support for the application of innovations, innovative approaches, creation of innovative prerequisites and an appropriate environment in the agricultural sector of the country, etc.); index-indicator (comprehensive assessment of the development of the country's innovative potential, which includes sustainable development by studying specific indicators (indexes and indicators) of the implementation of innovations); innovative entrepreneurship; innovative infrastructure; innovative culture.

RESULTS. The index-indicator criterion is deepened by proposing separate and substantiated groups of indicators of innovative development of rural areas based on the Oslo Guidelines (by measuring scientific, technological and innovative activity in business): indicators of innovative potential of rural areas; indicators of knowledge flow management; indicators of assessment of the external environment of agricultural enterprises.

KEYWORDS: agricultural enterprises; European integration; innovative development; innovative activity; sustainability; sustainable development; rural areas; development.