Vol. 40 No. 2 (2024)

DOI: https://doi.org/10.30857/2415-3206.2024.2

Published: 2025-07-08

ANALYSIS OF THE EUROPEAN LIGHT INDUSTRY MARKET: GROWTH PROSPECTS AND DEVELOPMENT BARRIERS

Teymur KASUMOV

9-21
- PDF
OPTIMISING TIME AND RESOURCES IN CONSTRUCTION MANAGEMENT: EFFECTIVE PLANNING AND TASK ALLOCATION STRATEGIES

Serhii HOLOVCHENKO

22-43
- PDF
TRANSFORMATION OF ENTREPRENEURSHIP IN THE CONDITIONS OF THE DIGITAL ECONOMY

Talіat BIELIALOV, Viacheslav KOKHNO

44-53
- PDF
MARKETING COMMUNICATION TECHNOLOGIES IN TOURISM AND HOSPITALITY: IMPORTANCE, CURRENT REALITIES AND PROSPECTS

Anna CHERNYKHIVSKA

55-70
- PDF
STRATEGIC MANAGEMENT IN CONDITIONS OF MODERN ECONOMIC TURBULENCE: APPROACHES AND PRACTICES

Ivan KOBERNYK

71-79
- PDF
SECURITY MANAGEMENT OF ENTERPRISE DEVELOPMENT UNDER CLUSTER INTERACTION CONDITIONS

Volodymyr FETISOV, Iryna MIAHKYKH

80-88
- PDF
CONCEPTUAL PRINCIPLES FOR THE FORMATION OF A POLICY FOR THE SUSTAINABLE DEVELOPMENT OF DOMESTIC BUSINESS

Vitalii SHEKERA

89-101
- PDF
ANALYSIS OF THE STATE OF INNOVATIVE PROJECT COOPERATION PUBLIC-PRIVATE PARTNERSHIP

Oleh RYBKA

102-112
- PDF
THEORETICAL AND METHODOLOGICAL APPROACHES TO ASSESSING THE FORMATION OF INNOVATIVE DEVELOPMENT OF HUMAN POTENTIAL OF SMALL AND MEDIUM BUSINESSES

Zoryna SHATSKA, Yevhen BIRIUKOV

113-130
- PDF
ANALYTICAL JUSTIFICATION OF MARKETING DECISIONS FOR THE DEVELOPMENT OF CINEMAS IN THE CONTEXT OF CHANGES IN CONSUMER BEHAVIOUR

Zhanna ZHYGALKEVYCH, Dmytro VOVK

131-145
- PDF
MARKETING EVALUATION OF BUSINESS ACTIVITY AND PROFESSIONAL ORIENTATION OF ENTERPRISE PERSONNEL

Victoria HOTRA

146-154
- PDF
FORMATION OF PREREQUISITES FOR INNOVATIVE AND INVESTMENT DEVELOPMENT OF AGRICULTURAL ENTERPRISES

Oleg PETROVSKYI

155-160
- PDF
RELEVANCE OF THE CREATION AND DEVELOPMENT OF INNOVATIVE TECHNOLOGICAL STRUCTURES BASED ON PUBLIC-PRIVATE PARTNERSHIP IN THE POST-WAR PERIOD

Zhanna ZHYGALKEVYCH, Dmytro STECHENKO

161-177
- PDF